Effective reach
We put budget in front of the people who actually buy — through keyword, audience and placement strategy rather than broadcasting to everyone.
Hong Kong 360° marketing agency · Since 2017
Quiet name.
Loud results.
Shhhbo is a Hong Kong 360° marketing agency. We take brands from first impression to repeat purchase across digital, eCommerce and offline — with one team accountable for the whole journey.
2017
Established in Hong Kong, executed by a local team
360°
Digital, eCommerce and offline events under one roof
0+
Partner brands across tech, retail, property and gaming
0K+
Apps and Google properties reachable through GDN
We are Shhhbo
Our marketing sense —
build your brand.
Shhhbo was established in 2017 with a simple vision: our marketing sense — build your brand. We provide professional marketing services that grow our partners' business on a sustainable footing.
From online digital marketing to offline event management, production and conversion, we deliver 360° solutions — and connect the two into a single OMO strategy.
Engagement
Content, KOL partnerships and offline experiences turn audiences from “saw it” into “remembered it” — and from remembered into talked about.
Conversion & loyalty
From landing pages and marketplace storefronts to membership and CRM, we extend a one-off transaction into repeat purchase.
Numbers we have moved
+0%
Follower growth year-on-year for Hip Shing Hong (popuphk)
+0%
Follower growth year-on-year for Pastaholic (2019–2020)
+0%
Online sales year-on-year growth on campaigns we ran
0
Views delivered on a single KOL video campaign
Our services & edge
One team,
three battlegrounds.
Most brands hand digital, eCommerce and offline to three different vendors — then wonder why conversion is flat. We plan all three on one brief, sharing one set of targets.
Digital
Digital marketing
A measurable, optimisable traffic engine — from search to social.
- SEO / SEM
- GDN
- Content marketing
- Xiaohongshu
- Performance marketing
- Digital PR
- Online advertising
- Web development
- Video production
Online store
eCommerce
From storefront setup to daily operations — turning a sales channel into an owned asset.
- eStore setup
- Shopify
- HKTVmall
- Price.com
- Operation & management
- API integration
- App development
Offline
Offline & events
From exhibition booths to retail fixtures — making the brand physical, then routing footfall back online.
- Event management
- Event production
- POSM
- Modeling
- Premium
- Window / shop front display
Integration
Digital × Offline = OMO
On-site sign-ups flow straight into your retargeting audiences, and event-floor purchases become creative for the next flight. One closed loop, not two sets of reports.
GEO & SEO — be found, and be recommended.
First page guaranteed — and recommended by AI.
First page guaranteed.
Our SEO Premium Package is built on a first-page guarantee: agreed keywords pushed into Google's top three. We review site content and structure, advise on hosting, redirects, error pages and JavaScript handling, and develop content that Googlebot can actually crawl and index — the classic search layer, done properly.
Search is going generative: more people ask ChatGPT, Gemini or AI search engines before they click anything. GEO — Generative Engine Optimization — is how your brand gets cited and recommended inside those AI answers. We restructure content into citable authority blocks, wire in structured data and brand entity signals, so when an AI engine answers a question, it answers with you.
Media & remarketing
Never miss a
chance on conversion.
> We reach across 650,000+ apps and Google properties such as Gmail and YouTube on the Google Display Network — then use remarketing to move people from “saw the product” to “completed the conversion”.
Google Display Network
Image, video and mobile placements across 650,000+ apps and Google properties including Gmail and YouTube.
Remarketing
Impression → product interest → retargeting → conversion. You can only chase precisely when you can see the path.
Performance Max
Google's full-funnel automated campaign type — machine-led budget allocation, with us controlling creative, audience signals and conversion goals.
Funnel & landing pages
When there is no landing page for the customer, conversion is low. We build campaign landing pages with GA and Facebook Pixel so visitor data becomes a remarketing asset.
Video & KOL content
KOL management, KOC targeting, product unboxing production, official film production and promotion, plus integrated campaign photo and video shoots.
Social & brand content
Social calendars planned on content pillars — conversational, educational, entertainment, engagement and festive — then levelled up toward in-feed shopping.
Social media results
Followers aren't bought.
They're grown.
We build brand pages from zero and revive pages that have gone quiet. These are the actual year-on-year numbers.
Hip Shing Hong · popuphk
+78.3% followers YOY
A sustained social content rhythm for popuphk, extending from pop-up space leasing into ongoing community building.
Pastaholic · Italian pasta & pizza
+100.4% followers YOY
A rebuilt social content plan across 2019–2020, aligned with collaborations and promotion windows, doubled the follower base.
hannosuke · from Japan
Built a Japanese brand's page from zero
For a Japanese brand entering Hong Kong, we built the entire social foundation — account setup, visual language and content cadence.
Our approach
Fix what you have.
Then build what you don't.
We don't start by telling you to open a new store. We optimise the platforms you already run and push marketplace sales — and only when you hit the ceiling of that platform does an owned store start paying for itself.
STEP 01
Optimise existing digital platforms
Web diagnosis, SEO and ad-structure cleanup first — the cheapest, fastest performance you can buy is the performance you already own.
STEP 02
Strengthen marketplace sales
Google Smart Shopping, dynamic remarketing and Facebook collaborative ads route off-platform traffic into the marketplace — with tracking attached.
STEP 03
Reach the platform ceiling
When a marketplace's traffic, placements and customer data start capping you, more spend just raises your cost — it doesn't raise your growth.
STEP 04
Establish your own store
Build an owned Shopify store to hold customer data, membership and repeat purchase — converting rented traffic into a brand asset.
Seeds & spears: closing the O2O loop.
With the goal of establishing a brand community, we formulate a systematic activity strategy aimed at different customer groups — turning them into brand friends and continuously widening the circle. Content marketing and retargeting then maximise the power of those seeds.
Offline event01
Instant purchase02
Second purchase / repurchase03
Membership04
Online retargeting05
CRM & brand loyalty06
Selected work
Work we can
put numbers on.
A selection of the programmes we've run with brands — from search rankings and social growth to exhibition management and eCommerce conversion.
TP-Link
Full-funnel planning from digital diagnosis to eCommerce
Hip Shing Hong · popuphk
Brand social content and website rebuild
Pastaholic
Restaurant social content turnaround
HKCCF 2022
Exhibition stand management, 19–22 Aug 2022, Hall 1
Maverick & Co.
First-page-guaranteed keyword programme
Event marketing
Online sales driven from offline events
Offline channel branding
Look-Like-Leader: standardised display that builds brand value
Event management
We know everything about exhibitions.
Process, scripts, content, material design and production, venue, licensing, manpower — a professional coordinator saves you time and money by the end of it. More importantly, the hours during the event are the most valuable ones you have: your internal team should be building relationships, not moving boxes.
Our partnership
Brands we've worked alongside.
Across technology, retail and property, and gaming — and more.
Let's work together